CASE STUDIES

The Vets is a new mobile, at-home veterinary service that is transforming the pet care industry by bringing quality care into pet parent's homes, which ultimately allows veterinarians to develop stronger relationships with pets and their owners in a stress-free environment. 

The Vets hired BC Public Relations to craft/manage national PR strategy and help spread the word about the new service in their 15+ markets.

Notable Placements: Insider, Charlotte Observer, Martha Stewart, NBC Tampa, NBC Charlotte, DVM360, LA Business Journal, and more.

Smileyscope helps to redefine procedural fear through positivity with evidence based, antimicrobial, medical grade VR.

Smileyscope hired BC Public Relations to spread the word about its new VR medical device and its use in clinics  in major markets and nationally throughout the US.

Notable Placements: Forbes, Cheddar, NBC Orlando, ABC Orlando, Med Page Today, Medical Design & Outsourcing, and more.

Gauzy is leading the world in smart glass and ADAS Technologies. Their mission is to create surfaces, systems, and solutions that are smart and multifunctional for the spaces we spend time in the most.

Gauzy hired BC Public Relations in hopes of establishing themselves in the trades and as thought leaders in their space. 

Notable Placements: Residential Tech Today,  Walls & Ceilings,  Buildings Magazine, AutoTech Insights and more.

Atticus is a law firm focused on providing free help for disability, workers comp, and injury cases. Their mission is to help Americans find the right assistance while experiencing crisis.

BC Public Relations has been able to help Atticus cement themselves as experts and thought leaders in their field and build backlinks.

Notable Placements: Kiplinger, Legal Reader,  Attorney at Law Magazine, Benefits Pro and more.

KinderLab Robotics is a Boston-based company that creates educational STEAM robots. KIBO, their featured robot kit, is  a fun, educational toy that engages even the youngest children in STEM-based learning.

KinderLab Robotics retained BC PR to run their holiday, national consumer public relations campaign. For 4 years, BC helped introduce KIBO to the media and secured  gift guide placement in some of the world's top media outlets.

Notable Placements: PopSugar, The Huffington Post, TechCrunch, InStyle Magazine, TechRepublic, Purdue Gift Guide, Gear Diary, Best Life, and many more.  

Jen Mueller is a 20 year sports broadcasting veteran and the sideline radio reporter for the Seattle Seahawks. She is also an Emmy-winning producer and part of the Seattle Mariners television broadcast team. 

Jen hired BC PR to spread the word about her business venture, Talk Sporty to Me. Jen wanted to leverage her unique perspective  on business communication based on her time in locker rooms and expertise in 1-1 conversations.   

Notable Placements: Fast Company, Business Insider, Cheddar TV, Forbes, NBC News, and MSNBC. 

The Apple Truck is a Michigan-based “rolling” fruit truck that delivers fresh, hand-picked Michigan apples to southern states that don’t have access to the delicious fruit.   

The folks with The Apple Truck reached out to BC PR to develop a public relations strategy and help promote their seasonal tour through 26 stops in the state of Florida. 

Notable Placements: Sarasota Magazine, ABC Tampa, Naples Daily News, I Love the Berg, That’s So Tampa, and many more. 

Former NFL wide receiver Troy Williamson wondered what he would do after his football career came to an end. Having gone through so much in life and in his career, Troy knew he had a story to share and wanted to leverage public relations to do so.

Troy hired BC Public Relations to identify media openings, as well as potential speaking opportunities.

Notable Placements: Minneapolis Star Tribune, KFAN, Pro Football Weekly, and Pro Football Focus. 

Rachel Silberman, a local Minnesotan entrepreneur, created her customized gift box business, LuxJoy & Comfort, after being unable to find an “asexual awareness” gift box anywhere online.

Rachel’s story was inspiring and unique and the team at BC Public Relations knew they had to be a part of sharing it with the community.

Notable Placements: KARE 11, Business Radio X, myTalk 107.1, and on WCCO.